Why POS Isn’t About Branded Drink Mats Anymore

Remember the days when every surface in a bar was covered in logos? Table tents, branded mats, glassware — if you could stick a logo on it, somebody did.

The latest Barfly video reminds us of something every bartender already knows: those days are over. Top cocktail bars don’t want Heineken glasses. Regular pubs don’t want branded clutter. What they do want is stories.

“The best POS is just brand awareness and brand knowledge. Teach the kids why your products are out there and the history about them.” — Barfly

That’s the shift. From clutter to culture. From logos to learning. From POS that sits on a bar to POS that actually lives in the customer’s head.

That’s exactly what Tenvito Media delivers. Our point-of-sale screens and activations aren’t about plastering your brand everywhere. They’re about giving drinkers the why behind the pour — the story, the heritage, the reason your product matters in that moment of choice.

No clutter. No resistance. Just storytelling that bars welcome and customers remember.

Want your brand to be the one they order next? Get in touch with us.